uncomfortable truth about voc programs

The Uncomfortable Truth About Voice of the Customer Programs

Most Voice of the Customer programs begin the same way: with genuine excitement and unusually strong executive buy‑in. There’s a clear mandate from the top to “listen better.” A vendor is selected. Dashboards are built. Surveys are launched with care and optimism. Leaders talk openly about how important customer voice is going to be to […]

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Illustrated business scene showing a professional presentation with charts, resumes, and growth metrics under the headline “How to Land a CX or Support Leadership Role.”

How to Land a CX or Support Leadership Role (From Someone Who’s Hired For Them)

I’ve reviewed hundreds of applications for support and CX leadership roles over the past 15 years. Most of them made the same mistakes. Not because the candidates weren’t qualified — many of them were — but because they were presenting themselves like generic managers instead of CX leaders. They were writing resumes and doing interviews

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